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Introduction

The Doubleclick For Publishers (DFP by Google, former DART) plugin allows you to monetize your video using one of the most professional advertising network. It can display overlays, prerolls, midrolls and postrolls with custom ad logics using the Doubleclick network.

It features companion ads, all the required tracking and is fully configurable through Javascript.

Why choose DFP?

  • Doubleclick is a world leading ad network that will offer you quality advertisers and high CPMs
  • Aggregates different ad sources and optimize your revenue without hassles
  • Better than a simple VAST-compliant plugin, the DFP plugin is built on the official Doubleclick SDK in order to bring Rich Ad Media ads to your users
  • Rock-solid implementation: based on Doubleclick's official SDK and done by a Flowplayer team member, You're sure you won't loose any ad impression
  • Officially supported by either Flowplayer and Doubleclick: guaranteed to always have support
  • Free ad serving with advanced targeting and reporting options
  • Free updates of the plugin, low upfront fee
  • Tons of world-known advertisers eager to buy your ad space
  • Sell your unused ad space using AdSense

In this section:


Minimal Configuration

A typical minimal installation contains an ad schedule with the adTagUrl given by Doubleclick. Be sure to get an In-Stream video or Flash-in-Flash ad from Doubleclick (see here for more information). You only need to load the plugin and schedule an ad simply by adding it to the clip configuration.

<a id="player" style="display:block;width:400px;height:300px; margin-left: 150px;">
<img src="/media/img/home/flow_eye.jpg" alt="Search engine friendly content" />
</a>

HTML
flowplayer("player", "http://releases.flowplayer.org/swf/flowplayer-3.2.11.swf", {
clip: {
url: "http://pseudo01.hddn.com/vod/demo.flowplayervod/flowplayer-700.flv",
ads: [{
time: 0, // make the overlay appear as soon as the video starts
request: {
adTagUrl:
'http://ad.doubleclick.net/pfadx/AngelaSite;' +
'foo=prodtest;sz=728x90;dcmt=text/html'
}
}]
},
 
plugins: {
controls: {
url: "flowplayer.controls-3.2.11.swf",
autoHide: "never" // we don't want the controlbar to hide
},
 
dfp: {
url: "/media/swf/flowplayer.dfp-flowplayer.org-1.6.5-dev.swf"
}
}
});

JavaScript


Features overview

  • Scheduled linear ads: smart ad preloading, your users won't have to wait. If an ad is scheduled, we'll make sure that it's loaded by the time you want it displayed.
  • Configurable linear ad label: Use the content plugin to define how the label should be displayed. Simple, elegant, powerful.
  • Define your own ad logic using javascript APIs and low-level events.
  • Companion ads: increase your incomes by adding banners, skyscrapers or flash ads around your player. Synchronized ads creates a more immersive environment without lowering the user experience.
  • Complete tracking system: in addition to the classic tracking events, you have advanced events like AD_MUTED, FIRST_QUARTILE or AD_SIZE_CHANGED. You can access them at a low level to add you own tracking system.
  • Implementation validated by Doubleclick, no bad surprises, official support.
  • Total control of the ad schedule system: use powerful Javascript APIs and complete event system to display an ad only when you want to.
  • Officially supported plugin: this plugin has been developed by a member of the Flowplayer team who has also developed the Modern controlbar and is actively bug fixing the player.

Purchase the plugin

While this plugin is officially supported by Flowplayer, it has been developed by a third-party company, Bigsool. We are working with the Flowplayer codebase since 2009 and with the Flowplayer team since early 2010 creating plugins, bug fixing the player with them. We also provide support and develop custom Flowplayer solutions.

  • You can choose a plan of 3, 6, 12 or 24 months.
  • Upgrade anytime.
  • A short plan allows you to test the plugin in a production environment without making a huge initial investment.
  • Tip: Choose the 24 months plan to get a 30% discount!

DFP

ProPremium Starter

Free upgrades

yes

yes

yes

API & Events

yes

yes

yes

Prerolls

yes

yes

yes

Midrolls

yes

yes

Companions

yes

Ads shown per user and per day*

Unlimited

5

1

Price per domain per month

199.90

99.90

19.90

*Ads per user and per day refers to the maximum number of ads each visitor of your site will get per day.

Reach us

  • A question before you buy?
  • Prefer to make an investment that you can use as depreciation expenses?
  • Looking for degressive prices for multiple domains?
  • Don't hesitate to contact us: dfp@bigsool.com.

Download an integration version

Get latest version of the integration Flowplayer DFP plugin. Please refer to the purchase section to learn about the process required to start monetizing your videos.

LinkDescription

flowplayer.dfp-test-1.4.swf

the Flash file to get you started

flowplayer.dfp-test-1.4.zip

same as above + README.txt and LICENCE.txt, and the dfp-integration-test.html page