The easiest way to run video on your site

From encoding to hosting, Flowplayer takes care of all the difficult stuff.

How does it work? Get started now

See Flowplayer in action

Upload a video of your own, and see it embedded online in the style of your choice.

Trusted by 450,000+ sites all over the web.


Why Flowplayer?

Flowplayer allows you to display videos on your site, exactly as you’d like to see them. The emphasis is on achieving great results, hassle-free. You provide the content – we take care of the details.

Automated encoding to suit each video

All the choices are made on your behalf to guarantee your content looks great across all platforms and browsers.

Add your own branding

The commercial versions of Flowplayer all allow branding customization to make your videos truly your own.

Hassle-free hosting

Management of your videos is a breeze, as are analytics – leave the technical side to us and concentrate on content strategy.

Analytics to measure audience behavior

See where users engage with your videos most, allowing you to shape your content for the better.

Advertising possibilities

Monetizing your content couldn’t be easier. Our plugins ensure compatibility with every VAST-compliant ad network.

Open-ended customization

Flowplayer offers almost infinite flexibility for developers. If you have the coding skills, there’s virtually no limits what you can do.


What is Flowplayer?

Flowplayer is the best way to play hiqh-quality video on any website. It's designed for the actual use cases that crop up routinely on the web today.

Who is using Flowplayer?

There are more than 450,000 Flowplayer installations all over the web. The most notable brands using Flowplayer are Mercedes Benz, Universal Music, Disney, NASA, IBM, and MIT .

Because Flowplayer is so widely adopted, Google ranks us first with the search term: online video player .

When is Flowplayer not a good choice?

  1. Flowplayer is not a good choice when keeping things 100% free is the only option. In this situation, YouTube is probably the best pick, but you accept limited customization possibilities and will be displaying their brand on your site. They will also, of course, syphon off a percentage of your visitors.
  2. If you tolerate user interface bloat and unnecessary complexity of enterprise video platforms.
  3. If you want to host static MP4 and WebM video files yourself and don't care about quality switching. In this case you can still use our player, but can most likely ignore our hosting service.
The commercial version of Flowplayer can be branded. <em>It's like your personal YouTube.</em>

When is Flowplayer a good choice?

  1. If you care about video quality and automatic quality switching.
  2. If you need a player to match your design and you'd like to customize it with CSS and JavaScript.
  3. If you want to avoid all the frustration and complexity of online video platforms. You simply want to upload, embed and analyze how the video performs.

How is Flowplayer different from the other video platforms?

Companies like Kaltura and Brightcove are enterprise video platforms and Flowplayer is just a video platform.

The word “enterprise” carries a significant difference.

We think videos should be seen simply as elements on your page. Just like images, forms or tables. Enterprise options take you through a long and expensive journey around the video business landscape.

We won't come to your office and “develop and deploy differentiated viewer experiences that adapt with your audience”. We don't have time for that, and suspect you don't either.

We offer the best enterprise facilities for everyone, without the middlemen.

Our job is to make videos work on your site in the best possible way and make the process as simple as possible. We even provide the “monetization “ possibilities.

We make video work for everyone, since every website has the same needs – whether you are an enterprise, small business or an individual blogger.

The “Minimalist” skin in action

How is Flowplayer different from YouTube or Vimeo?

  1. All parts of the player can be customized with CSS and JavaScript.
  2. Flowplayer can play background and foreground video without the control bar, or with only minimal buttons.
  3. Flowplayer can be completely unbranded, or you can use your own logo.
  4. You can customize what happens when the video ends, instead of being exposed to third-party video suggestions.

Who are you?

We are a team of engineers and support personnel communicating over the wire.

Please contact a human being if you have any questions. You can ask us anything and we will always answer.